Company Name

Pallet

Industry

AI for trades

Company Size

Startup

About

Pallet is an AI agent platform for supply chains. They deploy AI agents that help businesses manufacture, distribute, and sell physical goods. With 60 employees and growing fast, they needed finance infrastructure that could keep up.

"I was completely hands off. It was literally within the same week that I'm getting messages like 'hey, we're working on it, we're almost there, we're working with the Rillet team.' I had to do nothing. That's how I like it."
Nida Rafay
Controller

Nida, Controller at Pallet, was running the entire billing and accounting process manually. Before Measure and Rillet, her month-end close took two and a half weeks of focused work. In practice, it often stretched longer.

"Everything was manual. I would do our invoicing, and then I have a spreadsheet where I would manually record the deferred revenue waterfall, figure out what our ARR is. If I'm really working only on that, maybe two and a half weeks. But I have other work to do. So sometimes it would be a lot later, up to the end of the month."

Pallet had been using Bill.com for billing, which worked for simple, flat-rate invoicing but couldn't handle the complexity that came with growth. As the company pivoted products and billing became more nuanced, the old stack broke down.

Following up on overdue invoices was manual. Revenue recognition entries were manual. Figuring out what needed to go into deferred revenue, what counted as recognized revenue, what needed prorating — all done by hand in spreadsheets, pulling data from disconnected systems.

"There's no mechanism to do that in any of the systems that we were using before."

Why Measure and Rillet

Pallet adopted Measure first for billing and invoicing. The company was launching a new product with complex billing requirements, and needed a system built for subscriptions and recurring revenue.

"We have a lot of nuances right now in our billing, we're growing very fast. Measure has been able to accommodate all of our nuances."

With billing sorted, Nida turned to the accounting side. Pallet was outgrowing QuickBooks and needed something purpose-built for modern companies. She chose Rillet.

"I liked that it's made by accountants for accountants. When you're creating software, you need to actually understand the use case. If you're an accountant, you understand what all the pain points are, what we actually need in reporting, where the market is lacking."

Critically, Nida required that the two systems integrate. This wasn't a nice-to-have.

"I don't think month-end and the reporting aspect of things should take long. What we should be spending time on is: what is this telling us, and what actions do I actually need to take?"

The integration

Getting Measure and Rillet connected was straightforward. Nida told the Measure team she wanted to use Rillet, and the engineering teams handled the rest.

"I was completely hands off. It was literally within the same week that I'm getting messages like 'hey, we're working on it, we're almost there, we're working with the Rillet team.' I had to do nothing. That's how I like it."

The integration means billing data from Measure flows directly into Rillet for accounting. Contract setup happens once. After that, invoices send automatically, and the accounting entries — deferred revenue, recognized revenue, proration — are handled without manual intervention.

"Once I've set up that contract, I can see that in Rillet it'll be pretty hands off. With Measure, it's hands off because I just need to set it up once and then I have all my subscription invoices being sent automatically. And in terms of Rillet, once that initial contract is set up, all the accounting for it is kind of set."

The results

Pallet is completing their first close in Rillet for June 2026. Nida expects month-end close to drop from up to a month to five days immediately, and get shorter from there.

"It's going from hours to minutes."

The time saved isn't just about speed. It's about what Nida can now spend her time on.

"A lot of accountants' time is spent on the nitty-gritty — organizing data, trying to make it so it makes sense to somebody else. There's value in that, but I don't think we need to do it. All of that can be automated. What we need to do is take the proper actions based on that information. That's where CPAs and controllers could actually be helping."

Measure handles the billing nuances — automated follow-ups on overdue invoices, flexible subscription management, proper revenue recognition. Rillet captures all of that data and turns it into clean, auditable accounting without manual journal entries or spreadsheet waterfalls.

"They're both very detail oriented. They're both very flexible. And they're able to accommodate different companies' needs. That's why they work well together."

What would break without it

When asked what would happen if she had to go back to the old setup, Nida didn't hesitate.

"Everything would break. I would break!" Nida laughed. "It wouldn't be possible. It would just be 100% manual. And that's just counterproductive. Here we are, creating AI agents and automating everybody else's workflow, and then on our end, the accounting is completely manual. It just doesn't make sense."

See how it works

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